In this post, I am going to show you the poor retail cleaning that affects customer experience by Clean Group. Keep Reading.
As modern technology becomes more advanced, retails stores and shops today become more than just a place to purchase goods. Along with the merchandise, they have to offer consumers a different level of shopping experience. To keep up with the customers’ changing desires and demands, store owners need to come up with ways to keep their customers enticed to brand.
If the customers are satisfied with the shopping experience a store offers, they will certainly keep coming back. And in order for this to happen, there are several factors that come into play. One of them is a shop or store’s level of commitment to cleanliness.
A study conducted in the US revealed that about 99% of 1,004 adult customers would refuse to go back to a poorly cleaned store. The study also showed dirty restrooms and unpleasant odors to be the top reason for consumers to avoid a store.
It even scored higher than bad customer service and is followed by dirty floors, stains, dusty surfaces, and greasy windows.
Another study found that 52% of the respondents would avoid a store entirely if it looks dirty and unappealing from the outside.
What these studies tell us is that a store’s overall cleanliness has a direct effect on its reputation. For store and shop owners, it means that they need to pay considerable attention to effective retail cleaning.
What Needs to Be Done
In order to ensure that your store will not drive your customers away, here are three important things you need to implement in your business:
- Make retail cleaning one of your main priorities.
This means investing in professional commercial cleaning services. You may opt to find a cleaning provider with who you can discuss your business’s specific needs. They must also be able to help you come up with strategies to improve your store’s cleaning conditions.
- Conduct regular inspections.
Especially on critical areas like restrooms, windows, floors, and surfaces easily accessible to customers.
- Heed customer feedback and comments about the overall condition of your store.
This means taking immediate action on complaints in order to provide the best customer experience.
You can do all these things in coordination with your own cleaning staff. But to ensure that your business meets the highest cleaning standards, outsourcing professional commercial cleaning, like Clean Group, will be your best hope.
Benefits of Hiring Professional Retail Cleaners
Clean Group is a professional cleaning company that offers high-quality retail cleaning for a very affordable price. Hiring their expert team of cleaners will give you the following benefits:
✔ They will provide you with impeccable cleaning that drives customer retention.
✔ Your staff can focus more on providing the best customer service instead of keeping the store clean.
✔ Professional cleaners will keep critical aspects of your store or shop in the best condition.
✔ Professional cleaners will bring expertise into your store utilising the best cleaning techniques and green cleaning methods for safer, healthier cleaning.
If you are a business owner who does not want to risk losing your most loyal customers, you need to ensure your retail store is in tip-top shape. You can do so by seeking help from professional commercial cleaners based in Sydney.
Need more info? Check out our comprehensive guide on Commercial cleaning: Business cleaning guide